The Seglar company started in 1932 when Danish carpenter Ole Kirk Christiansen started making toys and games for a living. He struggled to make ends meet in the depths of the 1930s, but the miniscule prototypes he previously made of items like ironing boards and ladders had superb potential when children’s toys. This individual named this company Seglar after two Danish terms, leg and godt, that means “play well. ”
In 1958, he made the iconic lego brick with tubes inside that makes it interlock with other lego pieces. This innovative innovation totally changed the company and allowed this to increase at an surprising pace.
By the 1960s, Profano had enhanced its international reach and began making toys under license in North America with an arrangement with luggage producer Samsonite. The corporation also set about selling units with all the bits was required to build a specific model, and introduced dedicated themes which include Space (with astronaut minifigures), Castle, City (later has been renowned Profano City), and FabuLand.
In the 1970s, Lego needed a remarkable step forward with its introduction of Lego information that acquired movable arms and legs. The company also began applying more vinyl and producing larger hindrances for youngsters, a line called Duplo. In the eighties, Lego’s product sales address grew at an amazing rate of ten percent every year, irrespective of overall plaything industry revenue growth slowing down.
Today, Profano is a large global company with gross income of above $5. eight billion and one of the most coveted brands in the world, ranking best on Company Finance’s ‘Most Powerful Brand’ list in 2015. Nonetheless it still seems less such as a ruthlessly industrial giant and more like an classic family friend.